On Saturday 21st January, the Foundation hosted its second annual health day at Cardiff City Stadium during the visit of Burton Albion FC, with a number of local health, third sector and community based organisations attending to spread positive health messages amongst the Cardiff City fans.
The purpose behind the day was to use the appeal of the Cardiff City FC brand and the match day setting to engage with fans of the club, who otherwise may not engage with organisations or individuals to discuss their health.
The day itself was a huge success with over 400 conversations facilitated by attending organisations, which included: Age Cymru; Stop Smoking Wales; Specsavers; Time to Change Wales; Tenovus Cancer Care; Ramblers Cymru; HealthWise Wales; Aneurin Bevan University Health Board, Terrence Higgins Trust and Cancer Research Wales.
It wasn’t all about information sharing however, and there were a number of fans who made a commitment to good health moving forward, with a number of our family stand signing up to take part in Ramblers Cymru – Big Welsh Walk. Tenovus Cancer Care were able to signpost into specific services following initial engagement at their ManVan and Specsavers sent fans on their way after providing a glasses cleaning service.
Simon Stephens, Director of Sport & Health at Cardiff City FC Foundation had this to say about the event: ‘As a Foundation, events such as these are a fantastic way to demonstrate that as a Foundation and a Football Club we have a unique opportunity to impact positively upon the lives of people in our local community. There are staggering figures that exist which demonstrate health inequalities within our local communities, and we firmly believe that by working in partnership with others, we can make a genuine difference to those who may not seek assistance through the more traditional channels.’
Bryn Kentish, Admin Assistant at Stop Smoking Wales spoke of how the day helped raise awareness into the support that exists in the community, by saying: ‘it was great to engage with the community in this setting, in particular with those who may have not even known we existed as a service before Saturday’s fixture.’
The Foundation currently offer a number of programmes that contribute towards good health, including our Walking Football Sessions, Premier League Kicks and Kinder + Sport Move & Learn project to name a few. Our ambition in 2017 is to build on our existing health offer, and partner up with like-minded organisations to make a genuine difference to the health of those living in South Wales.
For more information on the Foundation’s Health offer, please contact Simon Stephens: